Up your growth marketing game

Welcome to the Growth Marketing blog where I will be sharing lots of valuable resources, guides & articles across all marketing channels for eCommerce & SaaS. We hope you enjoy. 😊

Latest Content

13 Pinterest Marketing Strategies & Growth Hacks for eCommerce (2022)
August 31, 2022
One of the biggest challenges many eCommerce brands are now facing is a way to cut through the noise without blowing budgets. Pinterest is still a fantastic opportunity for many DTC and eCommerce brands to really excel at, both with organic growth and paid media. If you're considering Pinterest as a channel, this guide will hopefully spark some ideas for you.
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11 Best Strategies & Growth Hacks to Increase ARPU & ARPA
June 14, 2022
Here are some of the top strategies I've used for SaaS and subscription businesses to increase their ARPU and ARPA. There are a quite a few easy wins and tactics that are a fairly quick to implement. It all comes down to testing and hopefully, you will see a gradual improvement of revenue per customer/account over time.
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54 Best Software as a Service (SaaS) Examples You'll Love
June 9, 2022
I've used a lot of SaaS platforms over the years in my career, and here I share some of the best examples to inspire you for ideas for building your own solutions.
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11 Best B2B SaaS Content Marketing Strategies (2022)
June 9, 2022
I share top strategies that work for producing content for B2B companies to succeed. I included in each strategy that I provided some quick ideas and examples. I also touch on ensuring the importance of developing content based on the customer journey.
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9 Creative B2B CRO Strategies & Lead Capture Growth Hacks
June 9, 2022
It's now getting harder to capture good quality leads on your website as lots of B2B businesses continue to do the same strategies their competitors do. I outline 9 creative ways to do collect email & other forms of data from customers. Great offer and great creative leads to good lead quality results.
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15 Best Practices for Optimising eCommerce Checkout Pages
June 9, 2022
You can't scale an eCommerce store if you have poor conversion rates. I go into details about optimising your checkout pages with actionable recommendations you can implement. Some are easy and some do require extra time, especially if custom development.
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11 Key Design Tips & Best Practices for eCommerce Emails
June 9, 2022
A lot of missed opportunities I've found when working with eCommerce companies and their existing emails. I provide 11 core tips that I think all emails across your marketing journey should have. Even the slightest improvements can lead to really sweet results.
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